The BBA + MBA (Integrated) program at Sanskriti University is a comprehensive five-year management course designed to equip students with both foundational business knowledge and advanced managerial expertise. It blends undergraduate and postgraduate curricula to produce industry-ready leaders.

Prerequisites

Completion of 10+2 or equivalent in any stream with a minimum of 50% marks.

Syllabus Overview

• Principles of Management

• Business Economics

• Financial & Management Accounting

• Marketing & Human Resource Management

• Organizational Behavior

• Business Law & Ethics

• Strategic Management

• Operations & Supply Chain

• Financial Management

• MBA Specializations (e.g., Finance, HR, Marketing, IT, International Business)

Learning Outcomes

• Gain strong analytical, strategic, and leadership skills

• Understand real-world business practices and global economic environments

• Ability to work across various domains such as finance, marketing, HR, and entrepreneurship

• Readiness for higher responsibility roles or startup ventures

Admission Requirements

• 10+2 from a recognized board

• Entrance test or merit-based admission (as per university policy)